top of page

What is so compelling about your writing? Can it capture hearts and minds?

Oh, cool!

You wrote a book. Really? Awesome!

If you are a published author, receiving these compliments is undoubtedly a gratifying experience.

But what happens when, despite your best efforts, your book doesn't find its way into the hands of many readers? It can be disheartening, leaving you hurt and demotivated, even questioning whether you should continue to write.

What happens then is this:

You ask yourself (even better if you ask these questions before you start your writing process); why should readers buy my book? What is so compelling about my writing that can capture hearts and minds?


You continue writing, even though you don't want to, even if you have to force yourself to write, because you will evolve as a writer, becoming better with each word, sentence, para, page, and story.

To evolve as a writer, the fundamentals of good writing need to be followed.

Good writing is all about engaging and captivating readers, leaving a lasting impression on their minds.

To ensure readers are eager to dive into your writing, consider the following:

1. Connect with your audience: Understand who you're writing for and tailor your words to resonate with them. Address their interests, concerns, and aspirations to establish a genuine connection.

2. A compelling hook: Begin with a captivating opening that grabs readers' attention and entices them to continue reading. A thought-provoking question, an intriguing anecdote, or a powerful statement can serve as an effective hook.

3. Structure with clarity: Organise your writing in a logical and coherent manner. Make sure your thoughts flow smoothly, allowing readers to effortlessly follow your train of thought.

4. Inject emotion and storytelling: Engage readers' emotions by incorporating storytelling techniques. Create vivid imagery, evoke sensory details, and use relatable examples to make your writing come alive. Emotionally resonant writing leaves a lasting impact.

5. Offer unique perspectives and insights: Provide fresh and valuable perspectives on your subject matter. Share unique insights, research findings, personal experiences, or expert opinions that enrich readers' understanding.

6. Use an authentic voice: Develop your own writing style and voice. Be yourself, allowing your personality to shine through your words. This creates a distinct and memorable reading experience.

7. Edit and revise diligently: Good writing is refined through the editing process. Review your work for clarity, coherence, grammar, and spelling errors. Trim unnecessary fluff and ensure each word serves a purpose. A polished piece stands out from the crowd.

There are no shortcuts and readers (and friends & family) don't owe you their support.

Practice and perseverance are key to becoming a skilled writer. Continuously seek feedback, read widely, and embrace the joy of storytelling.

1 view0 comments


bottom of page